Pure
Pure. One branded experience, from order to doorstep.
Pure brings delivery, catering and workplace drop points into its own branded website and app, connected to kitchens, tills and couriers.
At a glance
- Sites
- 20+ shops; 117 active locations including non-store drop points (8 October 2026)
- POS system
- Access EPOS, Deliverect and Orkestro
- Products used
- Delivery, Catering, Drop Points, Web Ordering, Mobile App, Loyalty, Vouchers, Refer A Friend and eGift Vouchers
The challenge
Pure serves offices as well as high streets, from individual lunches to meeting platters and workplace catering. It wanted orders to come through its own channel, with menus, kitchen routing and scheduled deliveries working together.
What they built
Customers check their address, choose catering or individual items, select a delivery date and time, then order from the menu available for that slot. They pay by card, earn or redeem Pure coins, and receive a confirmation with a VAT invoice. Orders route to the appropriate kitchen and till. Orkestro handles courier dispatch and returns delivery status, with a tracking link for the customer. The setup connects Access EPOS, Deliverect, Orkestro and Stripe.
The results
Pure serves customers through 20+ shops and a network of workplace drop points, with 117 active locations in total as at 8 October 2026. Its own app and website keep the customer experience under Pure’s brand. Direct orders carry no marketplace commission; standard payment-processing and courier fees still apply.
