By problem
Aggregators are eating our margin
Give customers a direct way to order from your brand. Keep your customer relationship and understand the costs of running your own channel.
Trusted by multi-site hospitality brands
Why this keeps happening
- 01Ordering starts on someone else’s marketplace.
- 02Your regulars have no direct ordering habit.
- 03Acquisition fees keep applying to customers who already know you.
Bring more orders back to your own channel
Change the experience, change the habit
Click & Collect
Let customers choose a location and place their order directly with you. Route it into the supported POS workflow.
Order to Table
Give guests a direct way to order from their table, connected to your menu and supported till setup.
Counter Pickup
Let customers order digitally and collect at your counter. Bring orders into the workflow your team already uses.
Delivery
Accept direct delivery orders through your branded experience. Keep the customer relationship with your business. Delivery fulfilment arrangements need to be agreed separately.
Branded Mobile App
Launch your own, fully customisable app on iOS and Android. Combine loyalty, mobile ordering and targeted push notifications in one place to stay top of mind, promote your latest offers and drive repeat visits.
The proof belongs to the customer
Pure
Pure takes direct orders through its own app and website without marketplace commission. Standard payment-processing and courier fees still apply.
What your customers see
Other jobs we can help with
Questions about this approach
Which direct ordering channels can I add?
The Online Ordering add-on includes Click & Collect, Order to Table, Delivery and Counter Pickup. Confirm the channels supported by your POS edition and configuration.
Does direct ordering make every cost disappear?
No. The published Online Ordering subscription is ÂŁ75 per location per month. Payment processing, delivery fulfilment and any other commercial charges must be confirmed separately.
Do I have to stop using my aggregator channels?
No. A direct channel gives existing customers another way to order from you. Plan how your menus, availability and team workflows will operate across the channels you keep.