Terms of Service
A summary of our business service terms, subscriptions and support.
Last updated: 18 October 2026.
About these terms
This page summarises the standard terms for 5Loyalty business services. It does not replace or amend a signed customer agreement.
Who supplies the service
5Loyalty Ltd is registered in England and Wales, company number 10020833. Our registered office is Denmark House, 143 High Street, Chalfont St. Peter, Gerrards Cross, Buckinghamshire, SL9 9QL. General enquiries: info@5loyalty.com.
Your agreement and subscribed package
Your Software Licence Agreement and Commercial Terms set out the products, subscribed package, locations, fees and configuration agreed with you. Your Commercial Terms take precedence over the standard Terms of Supply and app end-user terms. This website summary does not change an existing agreement or replace the app end-user licence.
Fees and updates
Core is a one-off setup fee. Subscription and add-on charges are set out in your Commercial Terms. Updates are included within your subscribed package. Additional products and changes to your package are subject to the scope and pricing agreed with you. Published website prices do not replace your signed agreement.
Contract term and renewal
The initial term is set out in your Commercial Terms. At the end of that term, the agreement renews automatically for successive 12-month terms unless either party gives at least one month's written notice before the end of the current term. Each renewal is a new 12-month commitment.
Early cancellation
If you choose to cancel before the end of the initial or a renewed 12-month term, the remaining subscription fees for that term are still payable. This describes ordinary early cancellation; separate termination rights under your agreement or applicable law, including rights arising from a breach, are not replaced by this summary.
Formal notices
Send formal contractual notices, including cancellation and non-renewal notices, to support@5loyalty.com. Include your business name and enough information to identify your agreement. If you have an existing signed agreement with different notice requirements, follow those requirements unless a change has been agreed in writing.
Support
Support is available from 5am to midnight UK time, seven days a week, including UK bank holidays. Contact support@5loyalty.com. UK time follows the seasonal clock changes. The Contact page shows local-time equivalents for other time zones. These hours do not provide a guaranteed response or resolution time; any separately agreed service commitments remain governed by your contract.
Data and other service terms
Your agreement sets out the applicable data processing, confidentiality, intellectual property, warranties, liability, suspension and post-termination data export provisions. Consult that agreement for the full terms and any customer-specific amendments. The standard agreement provides for the law of England and Wales. Our Privacy Policy separately explains how we handle website enquiries and demo bookings.
Questions
For questions about your service agreement or to request the terms applicable to a proposed subscription, email info@5loyalty.com.