Every business knows the value of making a happy customer. There are many ways to do this; great service, great products, great staff…but one of the less obvious ways is having an outstanding loyalty/rewards programme. Thanks to our modern age, loyalty cards are a thing of the past and loyalty apps seem to be the … Continue reading
It is widely known that loyal customers are 5 times more cost effective than the cost of the activity it takes to attract new customers*. It can be difficult to retain customers in the restaurant industry, where customers have numerous options available to them at the touch of a button. By the very nature of … Continue reading
If you really want to maximise the success of your business, you need to be prepared to invest a lot of time and effort into customer engagement. It is not enough just to wait for customers to come through your door, you need to go out and drive them in. Customer engagement is imperative for … Continue reading
Customer loyalty is a hard thing to crack in the restaurant business, with numerous options available to the consumer at the tap of a button, customer retention is becoming increasingly difficult. Studies have shown however that a dedicated mobile app that lets customers complete the ordering process and has a click and collect feature, could … Continue reading
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